Wednesday, July 29, 2009

Timberland cleans up their footprint in the Amazon


The leading manufacturer and retailer of leather boots and shoes announced today that they will work to reduce their ecological footprint in the rain forest and partner with their Brazilian leather suppliers in their efforts. The suppliers must be in agreement with the company by August 15th in order to maintain their working relationship with Timberland. Notably, they are the second major shoe manufacturer, behind Nike, within this year, to reevaluate their supply chain and its effect on the environment. Well I wonder why? For decades these companies did not own up to their influences on their suppliers and the communities and natural environments in which they operated. Now, there is no denying their abuse of natural resources. we will definitely have to stay informed about the company's progress in cleaning up the Amazon Biome. To do so, you can check out their eco-friendly blog or for a more different perspective see GreenBiz.com

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